Design 4 Change was a significant event organized by Fanshawe College, where we celebrated the remarkable collaboration between senior graphic design students and local non-profit organizations.
For the inaugural edition of this event, I had the opportunity of spearheading the visual communication strategy, which encompassed a wide spectrum of creative elements, including original illustrations, motion graphics, meticulously crafted print marketing materials, and captivating social media posts.
The central motif of the design revolves around the symbolism of intertwined hands, representing the essence of teamwork and the hands-on collaboration that defined our approach as students.
These visual elements underscore the dedication and collective effort invested in creating these impactful projects.
I meticulously crafted various iterations of the design, tailored to diverse promotional needs. From eye-catching social media advertisements to tangible postcards.
I also conceptualized and developed a small animation, meticulously designed to serve as both an introduction and seamless transitions during the live event. This animation brought an element of dynamism to the event, enhancing the overall experience for the attendees.
In summary, Design 4 Change represents the convergence of creative vision, meaningful collaboration, and the power of design to drive positive change.
Event hosted at: https://fanshawegraphicdesign.ca/grd-w22-grads/