Helloo..

My name is Germán Vargas and I’m a strategic graphic designer.
I have been studying different things in the last few years. After attending law school for two years, I took a BA in Advertising where I found a passion for strategy and creativity. I worked as part of strategic teams for the best part of a year and then decided to master the craft and become a fully certified graphic designer.
I truly enjoy every step of the creative process. From research to sketching to implementation. Messing around with different concepts and being able to translate information into beautifully crafted communication is tremendously rewarding for me. 
I am fascinated by brand communication and brand perception. Creating purpose driven brands and messages with the power to start positive change drives me.
I believe design and communication can spark positive changes in the world and inspire people to see things differently.
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