Logo redesign
The London International Airport is a hub for general aviation services in Southwestern Ontario and the 11th busiest airport in Canada. In order to keep up with growing airports around the world, the objective was to redesign the logo and update the branding of the airport.
The Logo
The new logo for London International Airport seeks to represent the airport
as a central hub for different pathways. The tree as a color block represents
the community that the airport brings together, while the branches symbolize the multitude of pathways to be taken from the airport.
The color palette is a direct representation of the nature and reflects the essence of London as the forest city.
